For those who live the game, you become part of it.
Brasil Game Show, the event where gamers from all over Brazil come together, could represent gaming itself.
That’s why we introduced a new symbol for the brand: a character created to embody the concept of Viva o Game: living games in every possible way.
That’s why we introduced a new symbol for the brand: a character created to embody the concept of Viva o Game: living games in every possible way.
︎
A CONCEPT BUILT TO ENDURE
The character sets the foundation for BGS new visual identity.
The character sets the foundation for BGS new visual identity.
︎ CHARACTER DEVELOPMENT
BY PIMP STUDIO
>at 3C Gaming
as Creative Director
/with Cat Leonart, Vilker Vitório, Gabi Radin, Paulo Aguiar e Gio Cartapatti
>Pimp Studio as 3D Animation Studio
>Bizzu as Video Production Company
>Rodrigo Garcia as Film Director